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Can't I get all I need from this Web site?
This web site is a supplement to the newsletter,
containing links from current and past issues, general information on topics such as
digital cameras, brief summaries of news and feature stories, etc. For example, this site
has a brief summary of the 1999 USPAP. The newsletter had two feature stories, totaling
For now, the site is open to all and is not password
protected for subscribers-only.
What is the newsletter?
Appraisal Today is a monthly, 12 page
newsletter, in publication since June 1992. It provides appraisers with ways to make their
businesses more profitable in periods of both boom and bust. News important to appraisers
is covered so you know what is happening today that can affect your business now and in
Regular features include:
- A new marketing or business tip every month
- News on the commercial and residential mortgage markets
- The latest news on USPAP
- What Fannie, Freddie, FHA, and VA are really up to
Who is the editor of Appraisal Today, and what are
Ann O'Rourke is a practicing fee appraiser and the principal of Ann O'Rourke
& Associates in Alameda, CA, and knows what is important to appraisers. She does both
commercial and residential appraisals for lenders, relocation companies, attorneys,
accountants, and private individuals.
To keep appraisers up to date on the dramatic changes in the
appraisal industry, I am the appraisal industry's reporter, traveling all over the U.S.
Regularly attending industry meetings, using the Internet and online
services, and establishing a network of contacts throughout the appraisal industry are
just some of my methods for getting the latest news.
I spend the time and money necessary to keep up with the latest
appraisal news, usually weeks (and sometimes months) ahead of other publications so you
can find out what's happening now, and, more important, what the news means to you.
I don't take any advertising in my newsletter.
I belong to an appraisal association. Won't they give me all the news I need?
The mission of appraisal associations is education, setting and
enforcing professional standards, and providing member services.
Providing news is important, but really secondary to their mission.
None have reporters on staff. So, some news is delayed or not covered at all.
Can't I get all the news I need from the Internet?
I get lots of information from the Internet myself, and find it very
useful. But finding useful news for appraisers can be time consuming, so I do it for you.
Then you can spend more time on your appraisals. Also, I go beyond the press releases and
newspaper stories to find out the news important to appraisers.
I already subscribe to several appraisal
publications, and get some free. Why do I need this one?
There are several excellent publications focusing on the appraisal
profession, and on computers for appraisers.
But most of the publications are only published quarterly, providing
delayed news. Some monthly publications include news, but don't send reporters to events
for on-the-spot coverage or take too long in editing the stories so the news is stale.
None provide free e-mail updates.
All the other national publications are published by appraisal
associations or appraisal vendors. Appraisal Today is unaffiliated with any product
supplier or appraisal organization, and doesn't take advertising, so it is the only
independent source of appraisal news.
Your publication is monthly. How do I find out about late-breaking news in the
middle of the month?
A free weekly e-mail update is sent to all subscribers. News that can't
wait for the weekly update is e-mailed to all subscribers the day it happens.
If you, a family member, or friend can receive the e-mail
updates by sending me your e-mail address.
What if I don't like it after I subscribe?
Ann O'Rourke guarantees a full refund of your entire subscription
price, at any time, for any reason, if you are dissatisfied with Appraisal Today.
What does it cost?
A one-year subscription is only $99, only 27 cents per day, or a 24
month subscription for
$169, less than 14 cents per day. A 50% saving for the second year!