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Appraisal
Marketing books
(PDF only)
and FREE marketing articles!!
Written and published by Ann O'Rourke. For more FREE business management articles, go to Business Management Articles. For information on our other business management books, tapes, and reprints, go to Information Products.
For more information on individual books, including table of contents and sample chapters, click on the blue highlighted text. Written and published by Ann O'Rourke.
Marketing books
Marketing for Appraisers, How to Successfully Market Your Appraisal Service, Second Edition (2007), 220-plus pages on how to get more appraisal business. $29.
The
Appraisers' Marketing Workbook, a Practical, Step-by-Step Guide to Marketing Success, 200-plus
pages of exercises to help you find out where you are now and where you want to go. $39.
Marketing books (PDF only)
For more information on individual books, including table of contents and sample chapters, click on the blue highlighted text. Written and published by Ann O'Rourke.
Marketing for Appraisers, How to Successfully Market Your Appraisal Service, Second Edition (2007), 220-plus pages on how to get more appraisal business. $29.
The Appraisers' Marketing Workbook, a Practical, Step-by-Step Guide to Marketing Success, 200-plus pages of exercises to help you find out where you are now and where you want to go. $39.
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Non-subscriber prices | Appraisal Today subscriber prices ($99 per year subscription) | |
| Marketing for Appraisers, Second Edition (2007) | $29 Subscribers - FREE!! |
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If you are a current paid subscriber, please send an email to info@appraisaltoday.com requesting the FREE book. |
| The Appraisers Marketing Workbook | $39 Subscribers - $29 |
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Special
Reports are $15 each (PDF) For more information, please click on the links below |
PAID subscriber prices $10 each ($99 per year subscription) | |
| Special Report on FHA appraising |
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| Special Report on Market Conditions (Time) Adjustments |
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| Special Report on Estate appraising |
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| Special Report on Relocation appraising |
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| Special report on foreclosure appraising |
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| Marketing for Appraisers, Second Edition (2007) PDF $29 |
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If you are a current PAID subscriber, please send an email to info@appraisaltoday.com requesting the FREE book. |
Appraisal Today Newsletter
| Appraisal Today Newsletter - New subscription |
| Purchase 1 year subscription for $99 |
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| Purchase 2 year subscription for $169 (best buy) |
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| Appraisal Today Newsletter - Renewal | ||
| One year | $99 | |
| Two years | $169 | |
The real estate appraisal industry has had dramatic changes in the past 6 years, and the changes are continuing today. To help you keep up on all the changes, I have a monthly newsletter for appraisers. PDF only. Written and published by Ann O'Rourke.
Appraisal Today, my 12-page monthly newsletter, priced at $99 per year, includes news stories, and in-depth analysis of topics important to appraisers today, plus articles on how to manage your appraisal business more profitably. Subscribers get our Marketing for Appraisers, 2007 Edition FREE! ($29 value).
Free marketing articles
- The Customer Is Not Always Right!
- Appraisals for Estate and Probate Predicted to Increase
- Appraisal Management Companies - should you work for them?
- PMI basics and marketing tips
- Use appraiser directories to get your firm on the Internet
- What is quality?- You may be surprised!
- 59 Ways to Market Your Appraisal Services
- How to have business come to you - always ask, always tell
- Using the media to your advantage
To check us out before ordering, go to About us and Ordering information.
To order online or by fax or postal mail, please go to the Order form page. Or call 800-839-0227 (credit card orders). Or call us at 800-839-0227 M,T,W, 7am to noon, Pacific time. (U.S. and Canada only) or call 510-865-8041